4 Advice to Choose a China Cosmetic Manufacturing

If you’re searching for a cosmetics manufacturer in China, the most important factors to consider are: minimum order quantities (MOQs), production lead times, communication efficiency, formulation ownership, and regulatory compliance. These five aspects can significantly impact your brand’s success—whether you’re starting a private label makeup line or scaling an established OEM cosmetics business.

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In this article, we break down each factor in detail to help you choose the right manufacturing partner and avoid costly mistakes.

This article outlines a practical framework to help businesses confidently enter the online clean beauty market and grow their sales.

1. Minimum Order Quantities (MOQs)

MOQs are one of the first things brand owners consider when selecting a manufacturer. A flexible MOQ is crucial for startups looking to minimize upfront investment. Most private label cosmetics suppliers in China offer lower MOQs (as low as 100–500 units), especially for ready-made or white label products.

In contrast, OEM cosmetics manufacturing typically requires higher MOQs due to the customization of packaging and formulation. Before committing, ask for MOQ details per product category (lipsticks, foundations, eyeshadows) to ensure they align with your launch plans.